Identification and analysis of factors facilitating the green entrepreneurship process in the field of municipal waste

Background and Objective: Nowadays, the development of green entrepreneurship plays an important role in sustainable employment, reducing environmental issues, economic development, and moving towards sustainable development. Thus, the present study has been carried out aiming to identify and analyze the factors facilitating the green entrepreneurship process in the field of urban waste using a mixed (quantitative-qualitative) method. Materials and Methods: The present study was carried out with a mixed approach (exploration projects). For this purpose, using theoretical sampling logic, 14 experts were selected by snowball technique and the required data were collected through semi-structured in-depth interviews to achieve theoretical saturation. In the quantitative section, data were collected through interaction questionnaires handed out to 26 experts who were selected through purposive sampling, and the integrated DEMATEL-ISM technique was employed to build a regular hierarchical structure. Results: Layer-by-layer model was displayed in 4 levels using DEMATEL-ISM technique. The first layer consists of improving laws and regulations and designing a suitable landscape as the most infrastructural, the second layer includes improving infrastructure issues, expanding supportive issues, culturalization and increasing public awareness, the third layer includes exploiting the potentials of the region and attracting private sector participation, and the fourth layer comprises of entrepreneurial management. Conclusion: The results show that the first step in creating a facilitator environment for green entrepreneurship process in the field of urban waste is to improve the macro structures that should be facilitated mainly by the central government, the second step is related to the proper infrastructure and preparation of public space governing the society. In the third step, it was found that the development and utilization of the region’s potential increases its operational effectiveness. Finally, with entrepreneurial management, all activities that occurred at previous levels can be used effectively.